Outroad 2 x Alexi Pappas

Altra partnered with Olympian, Alexi Pappas for this one of a kind Bravey Outroad 2.

To show Alexi’s Larger than life personally we went super simple with the background here. Shooting her on white a cyc wall, we were able to showcase the product and pull focus directly to Alexi. We had a ton of the glitter and beads that she is known for wearing at her races on set, and even had her blow some of the glitter right into camera.

Styling played an important role in this production, I worked directly with Alexi to pull looks that paired nicely with the product and dialed up the playfulness of Alexi’s personality. We even used the bead and shoelace from the product as a necklace, showing the versatility of this sneaker.

My role - concept development, art direction & Styling

photographer & DP - Daghan Perker

producer - Tyler Gorky